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Experiential Marketing Manager
Developer Relations
Timescale is looking for an Experiential Marketing Manager to join the Developer Marketing team. You’ll be responsible for the development and execution of events and interactive experiences designed to build the Timescale brand further, support the Timescale business, and provide opportunities to experience Timescale products in a memorable way.
In this role, you’ll closely partner with Content, Communications, Developer Advocacy, Growth, Product Marketing, Design, Engineering, and external agencies to develop innovative and engaging programs and initiatives. You’ll shepherd our brand and think creatively about ways we can grow affinity among developers.
You’ll be in charge of events globally – managing all aspects of event production, including vendor management, logistics, activation programs, and staffing. You will come up with creative ways to engage with developers at these events so our event presence becomes the talk of the show. You will also partner with Developer Advocacy to track open Calls for Papers (CFP) and proactively enable engineering and product teams to submit high-quality CFP submissions.
You will oversee the creative distribution of content through paid and earned channels. You will identify and partner with external channels that drive the highest impact.
In case you couldn’t tell, Timescale is a developer-first company. Your programs and outbound communication should reflect knowledge and appreciation for developers (in other words: no marketing fluff or jargon). We love developers, and you’ll fit right in if you do too.
This role is remote, but English language fluency is a requirement.
Job Responsibilities
- Develop and execute events and experiences that create brand equity, drive traffic and product signups, and provide opportunities to experience Timescale products in a memorable way
- Ensure all events and experiences are on brand and one-of-a-kind with flawless execution
- Build strong relationships with external vendors and identify new vendors to deliver best-in-class experiences for the target audience
- Identify external channels for content distribution and manage the end-to-end distribution of content
- Play a foundational role in how we engage with developers.
- Shepherd in-house staff to apply to talk at events and coordinate their activities and engagements at the events themselves in partnership with Developer Advocacy
- Support marketing efforts and project management related to promoting events, conferences, meetups, and other speaking engagements.
- Utilize data tracking and analytics tools to assess the performance of virtual/hybrid/in person events
- Stay up-to-date on experiential marketing trends and make recommendations for new marketing partners, tools, channels, and techniques.
- Support the maintenance and development of internal tools
A little bit about you
- 5+ years experience in marketing with a strong focus on experiential/events and audience engagement programs and initiatives.
- Excellent cross-organizational collaboration skills. You can work across the team and roles, synthesize viewpoints, and reach a consensus.
- Creative and gifted experiential marketing leader.
- Passionate about developers and nerd culture.
- Able to juggle complex projects with multiple variables, stakeholders, and deliverables like a well-oiled machine (you’re a master project manager who doesn’t shy away from grunt work).
- A self-starter that can manage and prioritize initiatives that will make developers successful. You’ll work independently and remotely.
- A belief that organizations and industries are best when they are erse and inclusive, and a commitment to ensuring that everything we do reflects that belief.
- Always up-to-date on the constant and rapid shift in the developer marketing landscape