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At Paytm Insider we're looking for a Digital Marketing Specialist to join our team on contract for 4 months.Responsibilities* Work closely with the business teams & content team to develop digital marketing plans for amplification of events and categories* Implement platform, email and social media marketing plans for key events and categories* Implement various optimization techniques for continued improvement in digital marketing performance* Create and maintain analysis reports that point towards shortcomings in previous campaigns; design new campaigns based on inputs from these reports and make recommendations following new releases and trends* Deep e into numbers from different digital marketing tools to bring out meaningful and actionable insights* Effectively manage budgets across all digital marketing operationsRequirements* 1-2 years of relevant experience in digital marketing* Prior hands-on experience of campaign management on digital ad platforms including Facebook ads, Google Adwords and LinkedIn* A thorough understanding of Google Analytics and other digital marketing analytical tools* Hands-on experience in email marketing tools such as Mailchimp and Clevertap* A thorough understanding of different email marketing strategies such as drip campaigns, follow-up campaigns etc.* An obsession with numbers and a keen eye for trends backed by relevant numbers* Strong written and oral communication skills* Experience working in startups or other face paced environments#Salary and compensation
No salary data published by company so we estimated salary based on similar jobs related to Design and Marketing jobs that are similar:$70,000 — $140,000/year#LocationMumbai, Maharashtra