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Senior Copywriter

Remote Creative

Full-time

Walton Isaacson is seeking a talented and experienced Senior Copywriter to join our team. As a Senior Copywriter, you will play a pivotal role in developing creative and culturally relevant campaigns for our clients, with a specific focus on the African American/Black consumer. Your expertise in understanding and effectively communicating with erse audiences and the total market will be instrumental in driving our agency’s success and creating impactful brand stories.

Responsibilities:

• Develop compelling and creative copy that resonates with all audiences but you will lean in specifically for the African American/Black communities, while adhering to brand guidelines and objectives.
• Clients may include: American Airlines, McDonalds and Lexus.
• Collaborate closely with the creative team, including art directors, designers, and strategists, to develop and execute integrated marketing campaigns across various media channels.
• Write and edit copy for a wide range of marketing materials, including print ads, digital campaigns, social media content, video scripts, websites, and more.
• Maintain a deep understanding of industry trends, cultural movements, and competitive landscape, ensuring that our work remains innovative and impactful.
• Participate in client meetings and presentations, articulating and defending creative concepts and strategies effectively.
• Collaborate with account managers, clients to gather insights and feedback, refining creative concepts to meet objectives and exceed expectations.
• Provide partnership mentorship and guidance to cross functional teammates, offering constructive feedback and fostering a culture of growth and development.

Requirements

• Demonstrated portfolio showcasing exceptional copywriting skills, preferably specifically in multicultural and African American/Black targeted campaigns.
• Strong conceptual abilities, remarkable writing skills and a solid knowledge of the digital landscape.
• Polished client presentation skills demonstrating a clear vision of how the work addresses the client challenge.
• Desire to work collaboratively as part of a larger team in a fast-paced environment.
• Proficiency in presentation skills a requirement for internal creative presentations.
• You are all about great relationships with your team and the client.
• Ability to meet deadlines and effectively handle a wide variety of work.
• 4+ years of Advertising Agency experience

TRAVEL

Travel is required.

COVID-19

Walton Isaacson, LLC, has a mandatory vaccination policy.

LOCATION

WFH

The salary range for this position is $ to $90,000.00 to $110,000.00. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; the associated discipline; market considerations; budgetary considerations; tenure and standing with the company(applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications.

At WI we are committed to cultivating an environment that promotes ersity, equity and inclusion. We promote DEI in our workplace and are a global community who believe our unique qualities should be celebrated. We want everyone at Walton Isaacson to bring their authentic selves to work everyday, irrespective of age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation.