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Tailor 9 months ago
fulltimeus / ca / remote (us; ca)
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Customer Acquisition & Partnerships Lead

Location

United States or Canada (Remote)

Position Type

Full-time

About Us

Tailor is a Y Combinator-backed startup, pioneering the field of headless ERP solutions. With $11 million in funding and a portfolio that includes large enterprise customers, we are revolutionizing the way companies manage their enterprise resource planning. Our mission is to build a powerful customer acquisition machine, and for that, we need you.

Job Overview

As our Customer Acquisition & Partnerships Lead, you'll play an instrumental role in shaping our growth trajectory. Your dual focus will be on identifying, contacting, and striking partnerships with companies in complementary service areas like front-end low code platforms, AI front-end providers, and other SaaS enterprises. Concurrently, you'll manage customer acquisition through targeted content marketing, specifically aimed at developers and IT managers in our ideal customer profile (ICP) companies.

Responsibilities

Partnership Development

* Proactively identify and assess potential partnerships in the SaaS ecosystem.

* Establish, negotiate, and formalize partnership agreements that align with our customer acquisition objectives.
* Ensure partner alignment with Tailor's brand and short-term goals.

Content Marketing

* Craft and implement a robust content marketing strategy targeted at developers and IT managers.

* Produce high-impact, SEO-optimized content in collaboration with our marketing team.
* Monitor and analyze content performance, making data-informed adjustments to strategy.

Customer Acquisition

* Collaborate with our sales and marketing departments to align partnership and content strategies with customer acquisition goals.

* Track and report on key performance indicators (KPIs) related to customer acquisition and partnerships.

Cross-Functional Collaboration

* Liaise with product, sales, and marketing teams to synchronize partnership opportunities with company goals.

Market Analysis

* Continuously monitor market trends, competitor strategies, and emerging technologies in the ERP and SaaS spaces.

Qualifications

* Bachelor's degree in Business, Marketing, or a related field.

* Minimum of 4 of relevant experience in business development, partnerships, or a similar role.
* Strong background in the SaaS and/or ERP industry.
* Excellent communication and negotiation skills.
* Proficiency in content marketing and SEO.
* Ability to work both independently and collaboratively in a fast-paced startup environment.
* Experience with YC-backed or other high-growth startups is a strong plus.

Compensation

* Competitive salary.

* Comprehensive health, dental, and vision insurance.
* Flexible work schedule and the option to work remotely.

How to Apply

Interested candidates are invited to send a resume and cover letter from this site.

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