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Social Media Coordinator
Remote US
Full Time
Experienced
First Media is a leading social media publishing and marketing company, at the intersection of content and commerce and driving the shoppable content revolution, with more than 200 employees, 180 million fans, and 1.5 billion monthly views. Our brands Blossom, So Yummy, Blusher, and BabyFirst inspire our global audience daily. We lead the next generation in shoppable content with an average annual growth rate of 50% over the past five years and multiple Fortune 500 partners.
Were seeking an experienced Social Media Coordinator for our growing team. Reporting to our Head of Audience Development, youll coordinate and support the social media strategy for our lifestyle brands with an eye to engagement and growth.
Responsibilities:
- Serve as a Community Manager for our lifestyle brands on TikTok, Facebook, Threads, Instagram, and Facebook and YouTube Community Pages
- Engage in proactive social listening across all platforms to gather insights, track brand sentiment, and identify emerging trends, enabling more informed decision-making and strategy adjustments.
- Post BabyFirst content on Facebook, Instagram,TikTok, and other social platforms, and edit assets
- Become/serve as a subject matter expert on Brandbastion, our Community Management Tool
- Develop and execute strategies for X / Twitter, monitor trends, and manage real-time responses
- Help support the development of content strategy and content calendars
- Review and update the weekly analytics board on Monday.com
- Support the team with administrative tasks on an as-needed basis
- Oversee and manage the boosting of social media posts, utilizing strategic targeting and budgeting to maximize reach and engagement.
Requirements:
- Bachelors Degree in Marketing or a related field
- Minimum 1 year of experience in social media community management, social media marketing, or content marketing for brands
- Passion for social media and proficiency with major social media platforms especially Instagram, Twitter, Pinterest, TikTok, Facebook, Snapchat, and YouTube
- Strong familiarity with Creator Studio, Crowdtangle, editing software, and other communication tools and the ability to learn new software quickly
- Experience in Adobe Premiere is a plus
- Good understanding of social media KPIs
- Excellent project management skills, with an interest in working on multiple projects at once
- Experience writing copy for brands on social platforms
- Comfortable working independently as well as collaboratively in a team environment
First Media provides competitive compensation and benefits, including top-shelf health insurance packages (medical, dental, and vision insurance), unlimited PTO, 401K employer matching, and much more.