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Responsibilities:
- Research and identify key influencers within designated verticals
- Drafting and closing influencer agreements
- Develop and execute influencer marketing strategies and creative campaigns in key markets
- Be in charge of building and managing your pipeline to ensure the achievement of set objectives.
- Act as the lead point of contact for all matters specific to your influencers.
- Manage analytical tools to track and evaluate performance - Achieve coverage ROI & target
- Lead weekly and monthly reporting on results (posts, reach, traffic, conversions etc)
- Provide feedback and monitor influencer activity and proactively provide content ideas for influencers.
- Liaising with the marketing team to create and coordinate construct creative briefs for influencers
- Liaise with the community team and external agencies to lead negotiations, close prospects, and execute retention initiatives to ensure the business objectives of the influencer program are met.
- Be an effective self-starter and ensure all campaigns are successful, metrics-driven, and goal-oriented
Requirements:
- 2+ years of experience with Twitter, Discord, LinkedIn
- 2+ years of experience in the crypto/blockchain industry
- End-to-end influencer marketing management from prospecting, negotiating and contracting, budgeting and forecasting to ensure ROI.
- Experienced in affiliate marketing