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Managing Editor - Commercial Content
Location: Remote (must be comfortable with hybrid working patterns)
Spotlight Sports Group is a global media and technology company specializing in sports betting content and data. We have over 500 staff, and operate multiple award-winning B2C brands including Racing Post, MyRacing, Soccerbase & Free Super Tips in the UK. In the US we operate Pickswise & Fantasy Alarm. Our other businesses in the group are ICS-digital and ICS-translate. Our global B2B ision provides sports betting and fantasy sports content, media partnerships (including a joint venture with Spanish publisher, AS) & much more.
Accountabilities:
- Oversee the planning and creation of content that attracts, engages and converts sports betting-inclined customers at scale
- Lead and develop our commercial content strategies, working across B2C and B2B Media Partnership properties and ensuring that business objectives are satisfied
- Work closely with SEO and affiliate teams to optimize the organic visibility and conversion rates of content over time
- Collaborate on weekly content plans and schedule; coordinate with content creators to ensure proper production and delivery of the highest-quality content
- Manage and grow our content and production teams to increase output and efficiency, covering planning, creation and production
- Liaise with B2B partners on delivery process, CMS training, content feedback and measurement of key success metrics
- Recruit additional team members and content creators
- Contribute written content for B2C and B2B properties as needed
- Continually work to improve workflow processes and optimize content performance
Requirements
- Experience with content management, publishing processes, client management and strategic planning
- Hands-on experience with SEO copywriting and content marketing campaigns
- Understanding of conversion rate optimization best practices e.g. creating content that converts
- Ability to think critically and reference data to guide decision-making
- Advanced knowledge of sports betting (iGaming/iCasino a plus)
- Strong writing skills and experience
- Highest level of attention to detail
- Strong interpersonal and communication skills
- Knowledge of the U.S. gaming industry
Benefits
The position will come with a competitive salary, bonus, 13 days annual leave (plus 12 full non-working days and 2 half days), Healthcare contribution and 401K. We also give you your birthday off work. We think we have an amazing working environment and culture and hope you will do too.
