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Consultant, Media Relations Specialist, Core Communications

Communications & Engagement Worldwide

Summary:-

WRI intends to award a limited term contract to a creative, entrepreneurial Media Relations Strategist to support the Core Communications team. We are looking for someone with strong media relations skills, excellent writing ability, and a portfolio of media clips to showcase impact. You’ll work across the global WRI network to help raise the profile of WRI, our research and our experts around the world. You will be responsible for developing and implementing communications strategies, building and maintaining relationships with journalists, writing and editing communications materials, and working with staff across the Institute to communicate WRI’s work more effectively.

Program Overview:-

The WRI Core Communications team, based largely in Washington D.C., oversees strategy and outreach for the Institute in support of WRI leadership, program, centers and international offices. Communications is crucial to WRI’s success at achieving rapid, systemic changes. The global communications team strives to work as an integrated global network to expand WRI’s reach, reputation and impact.

Scope of Work and Deliverables/Outputs:-

Media Relations (40% ):-

• Serve as the “go-to” resource for reporters seeking information and interviews from WRI.
• Build and manage hundreds of relationships with journalists, field incoming requests, connect reporters with relevant experts across the Institute and around the world, and prepare staff for interviews.
• Play a central role in WRI’s rapid external response to breaking news, including drafting and promoting press statements, shaping rapidly evolving strategies, pitching media, and often fielding multiple media requests at a time.
• Produce WRI press calls and interviews.

Strategy Development (30%):-

• Serve as a trusted advisor to WRI’s programs, draft and shape their key messages, help them respond to media inquiries, and more.
• Develop media strategies, draft and oversee pitch language across programs, and conduct frequent media outreach.
• Organizer and facilitate media trainings for WRI’s experts, executive team and program directors

Media Monitoring and Administrative Support (30%):-

• Manage WRI’s media outreach and monitoring platform Cision, overseeing the database and lists, organizing trainings, compiling quarterly analytics, and advising staff on best practices.
• Coordinate with communications colleagues across WRI’s programs and international offices.
• Draft, manage and publish web content on WRI.org’s news page.
• General administrative support, such as scheduling, logistics, and other responsibilities, as needed.

Consultant Qualifications:-

• Education: You have a completed Bachelors degree.
• Experience: You have a minimum of 6 years full-time relevant work experience and 6-8 minimum years of experience in public relations, journalism, communications or a relevant field.
• You have past experience pitching journalists with newsworthy data or information.
• You have knowledge of and interest or have worked in environment, climate, energy, or development issues.
• You have past experience with online media and social networking.
• You have demonstrated experience landing media pitches in top-tier media outlets.
• You have worked collaboratively and have experience juggling competing multiple projects/deadlines.
• You have experience working in Cision or a similar media database, creating media lists and tracking media coverage.
• Experience with supervisory of direct reports would be considered a plus.

Evaluation and Selection:-

The following elements will be the primary considerations in evaluating all applications submitted in response to this posting:

• The extent to which the applicant’s proposal fulfills WRI’s stated requirements as set out in this posting
• Demonstrated expertise and experience with similar projects
• Cost of the applicant’s proposal
• Sustainability WRI values sustainability and all other factors being equal, will favor a proposal to more sustainably perform the work.

The consultant offering the best overall value will be selected. For this position, price and non- price aspects are considered to be of approximately equal importance.

Compliance Requirements:– WRI receives funding from a variety of sources, including governments and other non-governmental organizations. In addition to WRI’s standard contract terms, certain funder conditions may apply.

How to Apply:-

To apply, please submit the following: Your resume; A brief statement indicating your interest, hourly rate, and availability through 2024; Your portfolio of work. Applicants must apply through the WRI Careers portal to be considered.

WRI Overview:-

World Resources Institute (WRI) is an independent, nonprofit global research organization that turns big ideas into action at the nexus of environment, economic opportunity and human well-being. We are working to address seven critical challenges that the world must overcome this decade in order to secure a sustainable future for people and the planet: climate change, energy, food, forests, water, sustainable cities, and the ocean.

We are passionate. We value our ersity of interests, skills and backgrounds. We have a flexible work environment. And we share a common goal to catalyze change that will improve the lives of people. Our shared ideals are at the core of our approach. They include: integrity, innovation, urgency, independence and respect. The foundation of our work is delivering high-quality research, data, maps and analysis to solve the world’s greatest environment and international development challenges, and improve people’s lives. We work with leaders in government, business and civil society to drive ambitious action and create change on the ground. Equally important, we bring together partners to develop breakthrough ideas and scale-up solutions for far- reaching, enduring impact.

We have been growing rapidly: our staff has doubled in size over the past 5 years and our operating budget is now $150 million. Founded in 1982, WRI has a global staff of 1,000+ people with work spanning 60 countries. We have offices in Africa, Brazil, China, Europe, India, Indonesia, Mexico and the United States as well as a growing presence in other countries and regions.

WRI is committed to advancing gender and social equity for human well-being in our mission and applies this principle to our organizational and programmatic practices.

The World Resources Institute (http://www.wri.org) is an environmental and development research and policy organization that creates solutions to protect the Earth and improve people’s lives. As an Equal Opportunity Employer, it is WRI’s policy to recruit, hire, and provide opportunities for advancement in all job classifications without regard to race, color, religion, sex, national origin, age, citizenship, marital status, sexual orientation, gender identity, parental status, protected veteran status, or disability. WRI’s global agenda requires a staff that is erse with respect to race, gender, cultural, and international background. Diverse perspectives and experience enhance the way WRI selects and approaches issues, as well as the creativity and applicability of WRI’s policy research and analysis. WRI, therefore, encourages applications from U.S. minorities, persons from other countries (especially developing nations), and from women of all background