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As the Social Media Manager at PermitFlow, you will play a crucial role in enhancing our online presence and engaging our audience with our ICP. Your primary responsibility will be to manage our social media channels, develop engaging creatives, and contribute to thought leadership content for company leaders. Additionally, you'll serve as a content contributor to our PermitFlow Resource Center. This position offers an exciting opportunity to shape our online narrative and connect with the construction community.
Key Responsibilities:
* Own Social Channels: Manage and curate content for PermitFlow's social media channels, ensuring a consistent brand voice and image.
* LinkedIn Content Marketing: Leverage your experience in content marketing on LinkedIn to enhance our presence on this platform.* Publish on LinkedIn: Craft and publish thought leadership content on LinkedIn, showcasing the expertise and insights of our company leaders.* Content Creation: Develop creative and engaging content that resonates with our audience, including graphics, videos, and written posts.* Content Contributor: Collaborate with the team to create and publish valuable resources in the PermitFlow Resource Center, catering to the needs of our audience.* Audience Engagement: Foster meaningful connections with our audience, responding to comments and messages promptly and professionally.* Analytics: Regularly monitor and analyze social media metrics to identify trends, opportunities, and areas for improvement.* Lead Generation: Implement strategies for lead generation through social.",